One great way to drive new business to you as well as keep in touch with your existing customers is a blog.
Blogging is a wonderful way to let your customers get to know the real you - which is essential in today's unique business setting. Especially in direct sales, with all reps having the same replicated site, a blog will give you a place to show your unique style in a professional yet casual way. It will provide the flexibility you need, too, to share your specials, party tips, etc., with your customers.
This is a great course on how to get started.